YOU CAN'T STOP THE SPARKLE
Nov. 21st, 2009 11:14 am![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
'New Moon' Smashes 'Dark Knight's' Opening Day Record!
Which means it's already made a shade just under one hundred million ($100M), which was my original entire-weekend prediction. (ETA: Or wait, the midnight screenings are included? $72M is a bit better. Although that's still more in 24 hours than Twilight made its entire first weekend.) I'm officially revising my estimates up to $170M now. (Well, in that case, let's take it down to $140M.)
You know, I'm not surprised, exactly. It was tracking above TDK all week, and it's already the highest-grossing advance ticket seller and midnight opening. And it may be that the mainstream won't turn out the rest of the weekend. But the official @Twilight account on Twitter has been RTing messages from fans saying that, as of mid-afternoon yesterday, they had already seen the movie four and five times. Four and five times. I understand, sociologically, psychologically, emotionally, financially, why it's happening. I'm not surprised, precisely. But I'm kind of astounded.
(Zomg e-book! The Annotated Movies in Fifteen Minutes: Wizards!)

Which means it's already made a shade just under one hundred million ($100M), which was my original entire-weekend prediction. (ETA: Or wait, the midnight screenings are included? $72M is a bit better. Although that's still more in 24 hours than Twilight made its entire first weekend.) I'm officially revising my estimates up to $170M now. (Well, in that case, let's take it down to $140M.)
You know, I'm not surprised, exactly. It was tracking above TDK all week, and it's already the highest-grossing advance ticket seller and midnight opening. And it may be that the mainstream won't turn out the rest of the weekend. But the official @Twilight account on Twitter has been RTing messages from fans saying that, as of mid-afternoon yesterday, they had already seen the movie four and five times. Four and five times. I understand, sociologically, psychologically, emotionally, financially, why it's happening. I'm not surprised, precisely. But I'm kind of astounded.
(Zomg e-book! The Annotated Movies in Fifteen Minutes: Wizards!)


no subject
Date: 2009-11-21 05:25 pm (UTC)I knew it would be big. I didn't think it would be THIS big.
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Date: 2009-11-21 05:27 pm (UTC)no subject
Date: 2009-11-21 08:19 pm (UTC)As a person I guess I would be okay with it. I mean, I want to provide for my family and so on. But as a writer...I don't think I would want that, at least not to the extent Meyer is experiencing it. I guess I would want someone to like a book I wrote because it says something interesting and significant, because it helps people to see the world in a different way, not because it happens to tap into a personal fantasy of theirs.
I suppose that's very pretentious.
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Date: 2009-11-22 04:41 pm (UTC)And I don't think that's pretentious at all!
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Date: 2009-11-21 05:38 pm (UTC)no subject
Date: 2009-11-21 05:45 pm (UTC)"(The figure includes the $26.3 million New Moon banked from midnight screenings, also a box office record.)"
EW article (http://hollywoodinsider.ew.com/2009/11/21/new-moon-tears-into-box-office-record-with-72-7-million-opening-day/)
no subject
Date: 2009-11-21 05:50 pm (UTC)no subject
Date: 2009-11-21 05:52 pm (UTC)Not that $73 million in one day is anything to sneeze at. :)