Bear with me as I lead into this, because I have some philosophical ramblings about beauty products that guys (i.e., people who do not wear makeup and may not understand the appeal of cosmetics) may find interesting.
So. I have gift cards to Sephora, and also a promotional code from their newsletter that expires today, and then three free mini lip glosses as a birthday promotion, therefore: it's economy-boosting time. My on-and-off obsession with makeup, as previously documented here, is somewhat peculiar, given that I wear very little of it. I mean, number one: I don't leave the house much. I have sensitive problem skin, so there doesn't seem to be any point in irritating it with the constant application and removal of makeup that no one's going to see, you know? What I really love is trying out different colors, because if I wear anything, it tends to be eyeshadow and lip gloss--I really need to wear foundation and concealer, but honestly, when I do, all I look like is someone very obviously wearing foundation and concealer, so I figure the flawed natural look is preferable at that point, and I'll just have fun with my favorite eyeshadow palettes (Hard Candy's Suede and Star). Hence the recent fixation on Aromaleigh, because the samples are so cheap that I can play all I want, and I'm hearing from other patrons that their face powders do a really good job of blending and disappearing, so I'm going to get samples of those and see if I can finally achieve the no-makeup makeup look ("Like you, only better!").
As for why girls--some girls--get so obsessed with makeup, even someone like me who rarely wears it, I can tell you very simply: it's the promise of transformation. Philosophy has a moisturizer called Hope in a Jar, which pretty much sums it up. Or--to jump to a different area of retail--you know the Headset Vince informercial for the Slap Chop? The one where he declares, "Stop having a boring tuna, stop having a boring life"? Which is a bizarre leap of logic--if your tuna sandwich is marginally more interesting, your ENTIRE LIFE will be a new thrill every minute from here on out. I mean, obviously. But that's advertising: not selling you a tangible thing, but a new life and a new you. There's a line in The Women (the original, not the crap remake) where Norma Shearer's wise old mother says something (I'm paraphrasing from memory here) along the lines of, men have affairs in order to see a new version of themselves reflected in someone else's eyes; women just go get manicures, and if men would just move their office furniture around now and then instead, they'd be a lot happier. It's not the most progressive sentiment--remember, this movie was released in 1939--but I think there's a kernel of truth in there regarding makeovers: the idea that a superficial, cosmetic change will ripple all the way down to the core of what makes you unhappy. Stop wearing a boring lipstick: stop having a boring life.
So to me, the most alluring cosmetic lines are the ones that create an entire persona. Benefit is a really, really good example of this; the product names and packaging create this kicky retro girl-on-the-go aesthetic, both coy and confident. "That Gal" (quotation marks theirs) brightening primer! Get Even pressed powder! You Rebel moisturizer! Ooh La Lift concealer! (Fun fact: their Ms. Behavin' lipstick was used on the first Twilight movie. Guess who had to wear it.) On the other hand, there's Urban Decay, with all their gritty, "edgy"trying too hard eyeshadow names: Asphyxia, Midnight Cowboy, Grifter, Smog, Oil Slick, Roach. (The latter of which is actually a really great color that I'm not sure I could ever bear to put on my face.) I feel like if I was wearing these, I would go out and something badass would happen to me, and I would totally be ready for it. You know, all because my eyelids were sporting "lavender with blue sheen." In short, cosmetics are selling you a fantasy that most likely won't come true, but they're selling you so many different of flavors of fantasy that there's always something new to play with, some new means of reinvention, always some new hope.
(I ended up spending my gift cards on the Get Baked eyeshadow palette, the "That Gal" primer, and the Realness of Concealness kit. Happy birthday to me.)
(Zomg e-book! The Annotated Movies in Fifteen Minutes: Wizards!)

So. I have gift cards to Sephora, and also a promotional code from their newsletter that expires today, and then three free mini lip glosses as a birthday promotion, therefore: it's economy-boosting time. My on-and-off obsession with makeup, as previously documented here, is somewhat peculiar, given that I wear very little of it. I mean, number one: I don't leave the house much. I have sensitive problem skin, so there doesn't seem to be any point in irritating it with the constant application and removal of makeup that no one's going to see, you know? What I really love is trying out different colors, because if I wear anything, it tends to be eyeshadow and lip gloss--I really need to wear foundation and concealer, but honestly, when I do, all I look like is someone very obviously wearing foundation and concealer, so I figure the flawed natural look is preferable at that point, and I'll just have fun with my favorite eyeshadow palettes (Hard Candy's Suede and Star). Hence the recent fixation on Aromaleigh, because the samples are so cheap that I can play all I want, and I'm hearing from other patrons that their face powders do a really good job of blending and disappearing, so I'm going to get samples of those and see if I can finally achieve the no-makeup makeup look ("Like you, only better!").
As for why girls--some girls--get so obsessed with makeup, even someone like me who rarely wears it, I can tell you very simply: it's the promise of transformation. Philosophy has a moisturizer called Hope in a Jar, which pretty much sums it up. Or--to jump to a different area of retail--you know the Headset Vince informercial for the Slap Chop? The one where he declares, "Stop having a boring tuna, stop having a boring life"? Which is a bizarre leap of logic--if your tuna sandwich is marginally more interesting, your ENTIRE LIFE will be a new thrill every minute from here on out. I mean, obviously. But that's advertising: not selling you a tangible thing, but a new life and a new you. There's a line in The Women (the original, not the crap remake) where Norma Shearer's wise old mother says something (I'm paraphrasing from memory here) along the lines of, men have affairs in order to see a new version of themselves reflected in someone else's eyes; women just go get manicures, and if men would just move their office furniture around now and then instead, they'd be a lot happier. It's not the most progressive sentiment--remember, this movie was released in 1939--but I think there's a kernel of truth in there regarding makeovers: the idea that a superficial, cosmetic change will ripple all the way down to the core of what makes you unhappy. Stop wearing a boring lipstick: stop having a boring life.
So to me, the most alluring cosmetic lines are the ones that create an entire persona. Benefit is a really, really good example of this; the product names and packaging create this kicky retro girl-on-the-go aesthetic, both coy and confident. "That Gal" (quotation marks theirs) brightening primer! Get Even pressed powder! You Rebel moisturizer! Ooh La Lift concealer! (Fun fact: their Ms. Behavin' lipstick was used on the first Twilight movie. Guess who had to wear it.) On the other hand, there's Urban Decay, with all their gritty, "edgy"
(I ended up spending my gift cards on the Get Baked eyeshadow palette, the "That Gal" primer, and the Realness of Concealness kit. Happy birthday to me.)
(Zomg e-book! The Annotated Movies in Fifteen Minutes: Wizards!)
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Date: 2009-12-15 07:21 pm (UTC)no subject
Date: 2009-12-15 07:26 pm (UTC)(no subject)
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Date: 2009-12-15 07:26 pm (UTC)Er, but anyway, I rather agree with your ideas about makeup. I always feel, when I do buy new makeup, that something in my life will change, even if that never actually happens.
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Date: 2009-12-15 07:30 pm (UTC)(no subject)
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From:Glow in the dark pale, like... well, the opposite of the Sparklepires?
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Date: 2009-12-15 07:28 pm (UTC)with regard to MAC I believe they have sample eyeshadows and what not for about a buck fifty. Just to enable your addiction. *grins*
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Date: 2009-12-15 07:31 pm (UTC)(no subject)
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Date: 2009-12-15 07:30 pm (UTC)I'm with you on the transformative powers of makeup - I'm a complete sucker for kits, like pretty much everything from Bare Minerals. Its a new look, a new personality in a box!
Hope you have fun playing with your new makeup, especially the concealing stuff. My friend came up with a pretty genius 'no makeup' look - use a mineral concealer, dab a little into a blob of primer, and smooth over your skin. If the color is right, it just evens out your skin tone a little, doesn't look cakey or heavy at all. I follow it with BE's mineral veil.
And also a very happy belated birthday to you!
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Date: 2009-12-15 07:32 pm (UTC)Oh, the concealer/primer idea is really good.
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Date: 2009-12-15 07:34 pm (UTC)But I've mostly switched to Aromaleigh, because I do feel their products are the best value out there, and work incredibly well. (In fact, I'm waiting for an order to show up that contains a jar of the "dazzle" Twilight powder.)
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Date: 2009-12-15 07:54 pm (UTC)Ooh...
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Date: 2009-12-15 07:36 pm (UTC)Now I have pink hair for much the same reason. I feel like a super hero, or a celebrity, cause everyone can see my pink hair, and everyone remembers me.
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Date: 2009-12-15 07:56 pm (UTC)(no subject)
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Date: 2009-12-15 07:37 pm (UTC)no subject
Date: 2009-12-16 01:53 am (UTC)Small World Syndrome
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Date: 2009-12-15 07:39 pm (UTC)Both probably apply to all of us, at different points, Certainly, both have applied to me in the past . . .
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Date: 2009-12-15 11:12 pm (UTC)(no subject)
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Date: 2009-12-15 07:40 pm (UTC)I'll admit that I still don't get makeup, but I do now get the sentiment.
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Date: 2009-12-15 07:57 pm (UTC)(no subject)
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Date: 2009-12-15 07:45 pm (UTC)I'd like to think I'm immune to the "makeup will make you a new, improved, more exciting person" business, but I never did get over the joys of playing dress-up as a kid, and wearing makeup is part of that. It's illusion, it's fantasy, it's transformation. This morning I can look alluring and mysterious, tonight I can look fresh-faced and innocent, just by swapping out my eyeshadow and lipstick.
P.S., I swear by Bare Minerals, but I do hear good things about other mineral makeups as well. I can't wear most cream or liquid concealer/foundation because they are really obvious, but the mineral makeup provides great coverage and blends invisibly. I hear people with dry skin are better off staying away from powders, but my skin is most definitely oily and it's not a problem for me.
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Date: 2009-12-15 07:54 pm (UTC)(no subject)
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Date: 2009-12-15 07:47 pm (UTC)I personally prefer Sephora over MAC because the Sephora girls are nice and MAC girls are bitches. (At my malls.)
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Date: 2009-12-15 08:01 pm (UTC)I'm still undecided as to whether I want to try the Benetint and/or the Posietint. I just can't wear gel or liquid blush because I break out, so I'm not going to get that use out of it, but everyone raves about Benetint as a lip color.
(Which of the box powder blushes do you like?)
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Date: 2009-12-15 07:48 pm (UTC)no subject
Date: 2009-12-15 08:02 pm (UTC)(no subject)
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Date: 2009-12-15 07:50 pm (UTC)But still, if I was a girl I would go CRAZY with make up haha. That's probably why I was made a boy. But a homo can dream...
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Date: 2009-12-15 08:05 pm (UTC)(no subject)
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Date: 2009-12-15 07:51 pm (UTC)I started using Clinique, because it was what my mom used. But then I found out I liked their reds and pinks a lot -- they had this great reddish pink lipstick called Ginger Flower that was good. And I like their mascaras a lot. I think "my" brand that's not a drugstore brand is Smashbox. I love Smashbox. It has good, clean packaging, fairly standard colors, and it doesn't fuss itself up a lot.
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Date: 2009-12-15 08:02 pm (UTC)(no subject)
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Date: 2009-12-15 07:55 pm (UTC)I must admit, I love that stuff. I hate the fact that I spend so much on it, but I haven't found a cheaper equivalent.
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Date: 2009-12-15 08:02 pm (UTC)(no subject)
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Date: 2009-12-15 07:57 pm (UTC)Speaking of makeup...it looks like someone has had a rendezvous with glitter paint:
http://cgi.ebay.com/Tonner-Twilight-Edward-Cullen-Repaint-SPARKLE-ooak-doll_W0QQitemZ330387437583QQcmdZViewItemQQptZLH_DefaultDomain_0?hash=item4ceca0380f
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Date: 2009-12-15 08:08 pm (UTC)(Besides: I'll say it again, Aromaleigh's Dazzle powder is an EXACT match for the movie effect. Use that if you're going to go there, people.)
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Date: 2009-12-15 07:58 pm (UTC)In terms of foundation/face makeup, I don't really wear foundation (just Maybelline Dream Matte Mousse blended over a few problem areas), but I love the face products by Physicians Formula. I use their Mineral Wear Pressed Powder in Translucent and their Mineral Blush powder on an almost daily basis. Works great, helps with my somewhat oily skin, and doesn't make me break out. I tend towards the pale side of the spectrum, so their colors work out very well for me (as in contrast to my younger sister (http://www.facebook.com/photo.php?pid=424400&l=fb2d2426df&id=501697178), who is of the school of tanning, bronzer, and liquid eyeliner).
I have yet to shop at a Sephora, but only because I worry that my wallet would get sucked in to a black hole and I'd wind up buying too many pretty colors that I would never really wear in a daily setting.
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Date: 2009-12-15 08:08 pm (UTC)(no subject)
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Date: 2009-12-15 08:09 pm (UTC)My pastor's wife has very dry eyes. Has had them cauterized, and pretty much anything that can be done has been done. She's searched for years for a face cream that doesn't aggravate them, and this summer, someone gave her Hope in a Jar. For the first time in years, her eye's aren't irritated by her face cream.
I only pass it along because it gave me cold chills when she told the story, because the person who got it for her followed an impulse, and had no idea she had problems with her face cream. We all decided it was divine intervention, and appropriately named.
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Date: 2009-12-15 08:13 pm (UTC)(Wow.)
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Date: 2009-12-15 08:10 pm (UTC)no subject
Date: 2009-12-15 08:15 pm (UTC)no subject
Date: 2009-12-15 08:13 pm (UTC)no subject
Date: 2009-12-15 08:17 pm (UTC)(no subject)
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Date: 2009-12-15 08:21 pm (UTC)Thank you :0)
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Date: 2009-12-15 09:09 pm (UTC)(no subject)
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Date: 2009-12-15 08:22 pm (UTC)no subject
Date: 2009-12-15 08:22 pm (UTC)foundation alternative?
Date: 2009-12-15 08:26 pm (UTC)I don't even use tinted for every day; I just use Dove facial lotion, put some finishing powder on over it (supposedly "sheer", but I find it does do some subtle covering-up), and whammo: my skin is protected, and I'm not wearing clown makeup.
Re: foundation alternative?
Date: 2009-12-15 11:26 pm (UTC)no subject
Date: 2009-12-15 08:29 pm (UTC)What you are saying here is a great summation. This is part of why, sometimes when I have a depressive episode coming on, I really have to fight the urge to go to Sephora & spend a gazillion dollars. If I just found the right sparkly thing, I would be SO MUCH BETTER in EVERY WAY!
Also, I have a few cosmetic items (Benefit's MoonGlow, Benefit's Throb powder, a couple very very awesome eyeshadows) that almost always make me feel like I am going to kick someone's ass in a superhot way. Like the way warriors used to get painted up.